McLaren's Purple 720S - How To Make A Statement

Yes. That is a purple McLaren 720S. No, it's not fake... A truly striking, one-of-kind McLaren 720S made its public debut this weekend at the illustrious Pebble Beach in Monterey, California. The exterior paint colour immediately identifies the car as being designed to order, a service available to all McLaren customers through McLaren Special Operations. Named ‘Fux Fuchsia’, the colour was created for Mr Fux by Rolls-Royce Motor Cars Limited and subsequently redeveloped by MSO. Mr Fux will retain exclusive rights to its use on any other McLaren vehicle. Not sure about you, but I'd love my own personal colour to use on any McLaren vehicle of my choice... talk about making a statement though. The distinctive hue also features as a detail on the lightweight wheels, contrasting with the platinum finish of the alloy. Inside the car, door appliqués, a pinstripe on the steering wheel and even the rear-view mirror are all in body colour.

In addition to the bespoke elements of the vehicle, the exhaust and window surrounds are in Stealth grey finish and carbon fibre components from the MSO Defined range have also been specified. These can be ordered on any McLaren, of any colour.

My next order is going to be in florescent orange. What do you think? Is it a bit silly having a McLaren this... outlandish?